Ready-to-drink tea industry is worth $4 billion and with the launch of Starbucks Craft Iced Tea, they partnered up with Anheuser-Busch to enter the growing premium ready to drink tea market. New shipping of the Teavana Craft Iced Tea will be available in New Hampshire, New York, Vermont and Missouri. Readily selling in 4 different exciting flavors which are:
Pineapple Berry Blue Herbal Tea
This vibrant, juicy tea blend is bursting with tropical citrus notes, hibiscus and green rooibos.
Peach Green Tea
This invigorating tea blend mingles exquisite green tea, sweet peach notes and Pacific Northwest mint.
Passion Tango Herbal Tea
This blissfully punchy tea blend combines lush hibiscus, apple and Thai lemongrass.
Mango Black Tea
This tropical tea blend is buzzing with sunny mango notes, fine black tea and hints of lime.
According to Starbucks, the iced tea are just under 100 calories and the flavor comes from their most popular blends. Furthermore, they are planning for national convenience and grocery stores to be roll out by 2018.